HAVING A GOOD NIGHT OUT ISN'T WRONG.
Advertising for Binge Drinking
/ / Designed for: Swinburne University of Technology, Australia. 2008.

Binge drinking has been a problem in Melbourne for a while. Thinking of various ways to engage to the target audience, we finally thought of reminding them of their loved ones instead, reminding them of the possible grief that comes along binge drinking.
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